More than 100 Workers Laid Off in Sun Prairie Following Sale of Kollege Town Sports

A Sun Prairie company will lay off 109 workers this spring after its parent company sold the business, according to a state layoff announcement.

Kollege Town Sports, 1763 N. Bristol St., which is part of Rosemont, Illinois-based Riddell Sports Group, will lay off the employees on April 10, according to the state Department of Workforce Development.

Riddell sold Kollege Town Sports, which ran Riddell’s apparel division, to sporting goods marketer and distributer BSN Sports, according to a news release from Riddell, which primarily designs and makes protective gear for football, including helmets.

Although Riddell sold Kollege Town Sports and most of the associated assets, it was Riddell’s decision to close the Sun Prairie facility, said Erin Griffin, vise president of marketing and communications at Riddell.

Positions eliminated include operators, artists, sales representatives and more.

The DWD and the South Central Workforce Development Board will provide services to the affected workers, including pre-layoff workshops for resume writing and interviewing, information about programs and resources available, and career and resources fairs.

Read the Wisconsin State Journal article here.

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